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The Weiss Story


Founded by Cameron Weiss, Weiss Watch Company represents a resurgence of American watchmaking. After years of dedicated training, Cameron sought to restore the art of crafting mechanical timepieces on U.S. soil. His vision blends meticulous hand-assembly, domestic manufacturing, and timeless design to create watches that honor America’s horological past while pushing innovation forward. Each Weiss timepiece is built with precision and a relentless pursuit of quality, designed to be passed down through generations.

1987 – 2005: Early Beginnings


Cameron Weiss’ fascination with watches started early. His parents often joked that he never took off his watch, even while sleeping. By age 5, Cameron had already attempted his first watch repair.

For his high school graduation, he requested something unique—watchmaking tools and books. His parents, seeing his passion, eagerly supported his vision. With these resources in hand, Cameron went on to study business at the University of Southern California, setting his sights on turning his watchmaking dream into reality..

2010: Crafting the Path to Mastery


After his time at USC, Cameron Weiss pursued his passion by enrolling in an apprentice-style watchmaking program. This intensive, two-year program taught him to master watch repair and the handcrafting of components on traditional lathes. Following his apprenticeship, Cameron deepened his expertise with further training and certifications at renowned watch brands, including Audemars Piguet and Vacheron Constantin, both in the US and Switzerland, setting him on the path to establishing his own legacy in American watchmaking.

2013: The Launch of Weiss Watch Company


After a decade of refining his watchmaking expertise, Cameron Weiss founded Weiss Watch Company in 2013 alongside his now-wife, Whitney, and their Labrador, Jules. In the early days, Cameron hand-finished and assembled the first ten timepieces in their dining room, each one requiring over 300 hours of meticulous craftsmanship. This marked the beginning of Weiss Watch Company's journey, dedicated to creating high-quality, American-made timepieces that blend tradition with innovation.


By 2015, Weiss Watch Company had grown from an apartment-based operation to a state-of-the-art workshop, yet remained proudly family-owned. Every timepiece is still designed and assembled by hand, utilizing both traditional techniques and modern technology. With a team of Swiss-trained, certified American watchmakers, the company's process is of the highest standard. Despite the growth, Cameron’s attention to detail remains just as passionate as it was when he first embarked on his watchmaking journey.

As Weiss Watch Company evolved, it established key collaborations with iconic American brands like Allen Edmonds, Birdwell, and Tanner Goods, creating limited-edition pieces that highlight the art of American craftsmanship. Cameron and Whitney also introduced landmark models, including the American Issue with a workshop-made movement, the ultralight movement made from aluminum, and the bespoke Executive Issue featuring American-sourced gold. Other notable releases include the Dive Watch and an automatic model with a date complication, expanding the brand's offering of meticulously crafted timepieces.

2020 + Beyond


Cameron and Whitney Weiss made the move to Nashville, bringing both their family and business to the city. Now, with two children, two German shepherds, and a growing collection of cars, the couple remains hands-on in all aspects of Weiss Watch Company, continuing to shape the brand with the same passion and attention to detail that inspired its founding.